En pleno Centro de Manhattan, el mexicano Enrique Norten edifica este complejo habitable.

A unos pasos de Times Square, en la zona conocida como el Midtown de Manhattan, uno de los más recientes proyectos del arquitecto Enrique Norten, de TEN Arquitectos, acaba de abrir sus puertas: Cassa Hotel and Residences.

Este hotel boutique y sus exclusivas viviendas, realizado por el creativo mexicano en colaboración con CentraRuddy, cuenta con una privilegiada ubicación que permite no sólo estar a tiro de piedra del distrito central de Broadway, sino de las avenidas Quinta y Madison, que, con sus exclusivas tiendas, representan el centro del lujo internacional.

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Jugando con las texturas, el complejo de 47 pisos cuenta con una recepción decorada con paredes negras volcánicas, que, pulidas en un terminado mate, muestran la contradicción entre lo suave y lo áspero.

Al pasar la recepción, un enorme ventanal deja entrar una brillante luz que pocas veces se disfruta en esa zona de Manhattan, la cual, rodeada de edificios, la cual, rodeada de edificios, regala a cuentagotas los limitados rayos del Sol que pasan entre los rascacielos durante el día.

“Con el diseño único de uno de los arquitectos más prominentes de México, Casa está destinado a convertirse en uno de los espacios más deseados por los compradores más exigentes”, expresó Solly Assa, presidente y director general de Assa Properties, desarrolladora del proyecto.

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El restaurante 1945, desde el cual se podrá observaro lo que sucede y abrirá al público el otoño de este año, es una creación del empresario Jesse Keyes con el apoyo del arquitecto Thaddeus Briner, quien busca reinterpretar el estilo chic moderno del Middtown para combinarlo con el cool creativo que se vive en el Downtown de Manhattan.

Es así como el 1945 se sumará a La Esquina, el Goldbary y el Hotel Griffou, creaciones también de Keyes que son puntos clave de la vida nocturna de la ciudad.

Cassa Hotel and Residences tiene a la disposición de sus huéspedes 165 habitaciones que cuentan con lujosos sillones en tono ivory, cabeceras de piel negra capitoneada y luminotecnia de líneas limpias que da toques de calidez tanto en el área de la cama como en el de lectura y descanso.

El lujo queda redondeado al incluir sábanas, pantuflas y batas de baño de la firma italiana Fretto, un exlusivo sistema de sonido Geneva y red inalámbrica.

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Como parte del diseño interior se tienen fotografías de Irene Mamiya, que por sí mismas son una obra de arte.

Las residencias que están a la venta, van desde un amplio penthouse con una envidiable vista que recorre 180 grados de la panorámica de la ciudad desde las alturas, además de 20 suites de una recámara, 14 de dos habitaciones y 20 estudios, que no por pequeños resultan menos lujosos.

Ana Cristina Enriquez
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Laurent Tourondel is planning to open an American-style brasserie in the summer in Cassa Hotel and Residences, 70 West 45th Street. Details of the restaurant, including its name, has not been decided, but there will be about 150 seats and it will be open for breakfast, lunch and dinner. Mr. Tourondel was once partner in the BLT restaurants but now remains involved only with BLT Market in the Ritz-Carlton Central Park. He also owns a burger place, LT Burgere, in Sag Harbor, N.Y.

Chef-Laurent-Tourondel

If you’re planning on being in New York City during the holiday season and want to participate in the city’s iconic winter activities, Cassa Hotel and Residences has partnered with Citi Port at Bryant Park in a special offer that includes VIP admission (skip to the head of the line to pick up your skates and get on the ice), free hot chocolate, and a 10% discount on all food and beverage purchases. Starting at $329 for reservations made in October, November, and December, and $269 for reservations made in January and February.

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Solly Assa, CEO of Assa Properties, and owner of Cassa Hotel and Residences, located at 70 West 45th Street in New York City, and their subsidiary, Waterscape Resorts, is pleased to announce that celebrated Chef Laurent Tourondel, will take the restaurant space at Cassa Hotel and Residences, to create a new flagship restaurant in the form of an American Brasserie. In the coming weeks, Tourondel will reveal the identity of his new dining concept. “Looking for a home in Manhattan, Cassa Hotel offered the perfect location and dynamic space for my next gastronomic venture. I look forward to announcing the concept shortly,” says Tourondel.

The  restaurant at Cassa will serve breakfast, lunch and dinner daily and offers distinct dining areas. Beverage service will also be provided in the hotel’s unique vertical garden on the ground level. In addition, Chef Tourondel and his team will provide room service to the 165 guest rooms and 57 residences. The hotel also features a private dining and meeting room for the 36 on the 10th floor. “We are excited that Chef Tourondel has chosen Cassa to be the home of his new concept in New York City. His presence will add incredible excitement for our guests, neighbors and residents,” says Solly Assa, CEO of Assa Properties.

Honores by Bon Appetit as Restaurateur of the Year in 2007 and by Food and Wine as Best New Chef in 1997, Tourondel has also recived an array of  “Best of…” awards from publications that include Esquire, Travel + Leisure, Saveur and Wine Spectator. Chef Tourondel brings an illustrious career including the three-star Michelin Relais & chateaux Troisgros in France and the former Cello in New York City, for which he received three stars from the New York Times. With three books to his credit, including, Fresh From the Market, Go Fish and New American Bistro Cooking, Tourondel has experience in producing a wide range of cooking and styles.

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About Cassa Hotel and Residences

Cassa Hotel and Residences makes an identifiable mark in the New York City skyline with its elegant proportions, rising as an obelisk among its traditional neighbors. Envision by Solly Assa of Assa Properties, the project was conceived by Enrique Norte of TEN Arquitectos and CetraRuddy. Sited with a prime location, flanking the theatre district, world class shopping expierences of Fifth and Madison Avenues, and the excitement of Times Square, the 165 rooms and 57 residences are urban sanctuaries, contemporary in design, rich in texture, yet warm and inviting. Cassa Hotel and Residences delivers its discernable style and unrivaled service to the inspirational amenities. An exciting addition will be the BTL American Brasserie opening late fall 2011.

Cassa Hotel and Residences, 70 West 45th Street, New York, NY 10036 Tel. 212.302.8700 / 888.53.CASSA (22772) http://www.cassahotelny.com

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